TikTok stars briefed by White House about Ukraine

March 14, 2022

I’m here to relay the information in a more digestible manner to my followers. I would consider myself a White House correspondent for Gen Z.

Ellie Zeiler, an 18-year-old TikTok star with over 10.5 million followers, who attended the White House’s briefing for TikTok influencers. The Zoom meeting was designed to brief influencers on the war in Ukraine so they could relay factual information to their followers.
  • On Thursday afternoon, 30 TikTok stars attended a Zoom meeting with the White House to receive key information about the war in Ukraine and have their questions answered.
  • White House director of digital strategy, Rob Flaherty, remarked during the meeting, “We recognize this is a critically important avenue in the way the American public is finding out about the latest, so we wanted to make sure you had the latest information from an authoritative source.”

Something To Consider: This is not the first time the Biden administration has turned to online creators; they previously worked with TikTok stars to encourage vaccination for COVID-19 and also hosted a briefing for influencers about the infrastructure plan.

Why It Matters: Millions of people rely on TikTok for news on the war in Ukraine, prompting the White House to use the platform as one way to share information on how the U.S. is responding to the Russian invasion.

The White House is briefing TikTok stars about the war in Ukraine

by Jenna Lee,