August 4, 2020
It’s been a really exceptional year. We’re very focused on, ‘How do we sustain that demand?’
- Milk sales soared during “panic buying” during the spring but elevated sales have remained after that initial wave of buying.
- Why a rise in sales? Some speculate a change in schedule, return to comfort.
- MilkPEP (an advocacy group for milk producers) is sponsoring a return of “Got Milk” ads.
- Why It Matters: Milk sales have fallen in recent years, sparking fear among dairy producers and nutritionists alike. This sales increase is notable but most important question: Will the trend continue?
SmartHER News Stories re Milk
by Jenna Lee,